A Simple Piece of Software for Real Estate Bloggers

Sometimes it’s the simplest applications that are the most effective. And that certainly is the case with a great piece of software that I recently discovered. If you’re an active Blogger than chances are you have run into this situation. You copy and paste text into your blog (such as a quote from another real estate blogger) only to find that the pasted information is a different font, color, or size.
Or even worse, you write a post in Word then copy and paste to your blog and realize that the font is different than your other blog post. This is actually one of the most common pitfalls of real estate bloggers. That’s because a simple copy and paste grabs much more than just the text. Copying also not only copies the selected text, but all of the font and formatting information as well. The problem is that Microsoft Word (and many other programs) translates this formatting information into horrible html code. The moment you paste this information, all of that junk code is also pasted into your real estate blog. This can greatly throw off your formatting and do bad things for your blog’s search engine optimization.

There Has To Be A Better Way

To get around this “junk code” problem, I used to encourage real estate bloggers to first paste their copied content into notepad. This would then remove all of the formatting (and thus the junk code) leaving you with nice clean text. The only problem was that this extra step became quite cumbersome. I knew there had to be a better approach. So with the help of the big G, I went on a hunt.

The Simple Solution for Real Estate Bloggers

While I found a few different solutions, none was as simple as a piece of software called Pure Text. Pure text is free software that runs in the background of your computer. Instead of hitting “Control V” to paste your copied content, you simply hit “Windows V” (The windows key is the key just to the left of the space bar that has the Windows Flag on it). This keystroke will paste your copied content as pure clean text! The software even lets you edit your “clean paste” keystroke (in case you are not a fan of the Windows key). So the next time you want to grab a quote from a website or write your post in Microsoft Word, be sure to paste your content as Pure Text.

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